Sunday, September 9, 2018

Duped: Makeup Revolution The Emily Edit: The Wants

If you saw my post yesterday, you'll know that I was very disappointed in The Wants palette by Makeup Revolution The Emily Edit. I had never before tried a Makeup Revolution product, in large part because I don't really like their business model of largely ripping off successful products from other brands.

I know this is a debate in the beauty community, but I am on the side of protecting intellectual property. Yes, many palettes are inspired by others. Just look at how many red-toned palettes came out after the success of ABH Modern Renaissance (like Huda Beauty Desert Dusk, Huda Beauty Mauve Obsessions, Urban Decay Born to Run, Wet W Wild Rosé in the Air, Jeffree Star Blood Sugar, and the new Urban Decay Naked Cherry [eye roll], to name a few), and that palette was inspired by the Lime Crime Venus palette.

But there is a difference between being inspired by a color scheme (and wanting to copy it for your own financial gain) and blatantly ripping off the color scheme, name, and packaging of an existing successful product, which Makeup Revolution has done on multiple occasions.

As I mentioned in my review, if there is one "influencer" whose product I would want to buy, it's Emilynoel83. I appreciate that she doesn't have any sponsored content, she appears to be a very genuine person, and she doesn't seem to be a content creator for fame or money. She really seems like she just loves talking about her passion of makeup. And even if buying this palette sends a message that people like Emily are the ones brands should be collaborating with instead of those who are racist, problematic, selfish, vapid, and dishonest, I think it was a worthwhile purchase.

And then I used it, and it was awful.

The colors lacked pigment, and they were dry, patchy, and difficult to blend. I couldn't have been more disappointed in it. And then I received several messages from people telling me that this is classic Makeup Revolution formula. It's just bad.

I was thinking last night about how disappointed I was in the palette, especially because I liked the color scheme, so I decided that I wanted to try to replicate it with shadows in my collection that are high quality. And, frankly, duping this palette felt highly appropriate since the brand made its success on duping other brands.

So, I did.

Here is The Emily Edit: The Wants:


And here is my duped version of it:


Row one: The Wants / Duped

The Cream / Viseart matte white
Hobby / Makeup Geek Desert Sands
Prayer / Costal Scents Petal Peach
Grateful / Colourpop Rosé All Day
Good Vibes / MAC Coppering
Side Hustle / Makeup Geek Typhoon

Row two: The Wants / Duped

Midwest / Viseart matte warm brown
Dues Paid / Makeup Geek Cocoa Bear
Eve Rose / Touch of Glam Beauty Merlin's Wand
Belle Violet / Touch of Glam Beauty Corrupted
Capricorn / Coloured Raine Queen Mother
Pi Phi / Viseart shimmer pruple

Row three: The Wants / Duped

Oh Heavens! / Make Up For Ever Pearl
Love Tons / ABH Love Letter
Pizzazz / ABH Macaroon 
Family / Ardency Inn Violet 
Top Story / Too Faced Molasses Chip
Apartment / Coloured Raine Dutchess

Row four: The Wants / Duped

Cupcake / Makeup Geek Cosmopolitan
Laughcry/ Lime Crime Rebirth
Cheer / Lime Crime Muse
Heartbeat / MAC Cranberry
Corduroy / Urban Decay Graffiti
Dark & Early / Coloured Raine Dethrone 

As with all of my posts on "duped" palettes, I have to give a few disclaimers. 
  1. Not all of the shadows I used in my palette are sold as singles. Many of them were previously depotted from palettes.
  2. Not all of the shadows are an exact color match. I'm making my own palette, so I sometimes swap in shades that I personally like more. 
  3. In a few instances, I did not have an appropriate color match, so I improvised as best as I could. 

Now, I'm just going to be frank. I love how my duped palette looks. And I absolutely credit Emily with curating a great color scheme. But I like mine much more. I think mine is vibrant, rich, and the colors just pop out more than they do in the Makeup Revolution palette. And I think a lot of this has to do with the fact that mine has very high quality shadows. 

The biggest changes that I made to the palette were:
  • Replacing Capricorn—a darkened purple shimmer that came off as black—with a rich warm purple shimmer. 
  • Replacing Pi Phi —a dark berry matte—with a lighter warm purple shimmer
  • Replacing Family—a matte dark purple—with a dark purple shimmer
  • Replacing Corduroy—a matte dark green—with a dark green shimmer
  • Replacing Dark & Early—a matte black—with a dark brown shimmer

For what it's worth, I didn't have an exact duplicate shadow for Pi Phi, Family, Corduroy, or Dark & Early, and that's because—for the exception of Corduroy—I don't like those colors. I would have replaced those shadows with other colors even if I had a suitable dupe. 

Corduroy was the only shadow that I liked the color but didn't have a dupe. (If anyone knows of one, please let me know.) I replaced it with the best option that I had, which is a dark green shimmer. 

I made other minor changes to the palette, such as making Prayer more peach/pink–based instead of rose/brown. Colourpop Rosé All Day is a close color match to Grateful, but it is just more true to color in the pan.  

Looking at my duped palette, I feel really excited to use it, which is how I felt about The Wants before I actually delved in. I plan on using this palette in the coming week to see what kind of looks I can come up with, again, inspired by Emily's color scheme. 

As a final note, I just wanted to say that trying to dupe a palette with shadows in your own collection is always a great way to temper the craving to buy something. I would also encourage you to depot some of your palettes so that you can use those shades in this process as well. I remember feeling timid about depotting my Coloured Raine Queen of Hearts palette, but I've been able to use the shades in it for many duped palettes, which I've really enjoyed. Another great thing about duping palettes is that they don't have to be forever. You can use one color scheme for a while, and then when you feel tempted by a new release, just deconstruct one of your other duped palettes and make the one that's currently tempting you. That way, you can use the inspiration from the latest new palettes without having to actually spend the money on things you already own. 

As for my Wants palette, I won't be using it again and it will be decluttered from my collection. But I only kind of consider it a wasted purchase. Yes, the quality was awful, and no, I wouldn't recommend it to anyone else. But, I'm glad I have tried the Makeup Revolution formula (and can now speak to it in future posts), and I feel pretty okay about buying an "influencer" palette that might inform the future of who is being offered these deals and opportunities.

Now, I have my own version of the gorgeous color scheme Emily curated, but it's better suited to my personal taste and is of great quality.  

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6 comments:

  1. Maybe Coloured Raine SQUAD EYESHADOW for Corduroy?

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    1. Oh, yeah, that looks really close! I just bought it to replace in this palette—thanks!

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  2. I absolutely agree, intellectual property deserves to be protected

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  3. That looks like you did a good job! I just binge-read your blog and I find it incredibly interesting! But I would like to make a post request for non-makeup-passionate-people, who don’t want to spend too much money on makeup, too: Could you make a few suggestions for palettes one could buy if one just wants a single really good everyday palette? I’m not that much of a makeup person and I want what you would consider a boring neutral palette: a light blending shade, a light shimmery white, a brown dark enough for smokey looks, maybe an extra black one for evening looks and 1-2 transition shades which could be middle brown, gold, rosegold, copper or aubergine. I don’t want a big palette with 10 beiges or middle browns which I will never use, and I don’t want dusty, bad pigmented textures that will work only with a primer. So a pretty standard palette, would one think, but I find myself spending too much money and ending up frustrated everytime. I would happily spend a substantial amount and maybe even go high end, if I could get my one perfect palette, but with the thousands of palettes out there and all the sponsored reviews, it’s really hard to make a reasonable decision. For example I tried the Naked Basic because of all the Naked Hype and found it incredibly hard to work with. Now I set my eye on the Viseart Petit Pro, but the reviews are ambiguous and I don’t want to make the same mistake again... so I would really appreciate a few suggestions! You always seem to have so many similar palettes coming to your mind seeing a color scheme =)

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    1. I think you might enjoy Tartelette in Bloom. It has all you're asking for in good easily workable formula. I do always wear eyeshadow primer, and recommend doing so with every eyeshadow formula regardless of the claims.

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    2. Thank you very much, I will try it =)

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